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Communication Strategies for Health Services Researchers

Writing for Reach: Communicating Scholarly Results to General Audiences

by Austin Frakt, PhD
Seminar date: 11/18/2019

Description: Austin Frakt is a health economist, Director of the Partnered Evidence-Based Policy Resource Center at VA Boston, and regular contributor to the New York Times. In this Cyberseminar, he will provide practical lessons learned from a decade of writing about the U.S. health care system for various audiences. After attending this Cyberseminar attendees will be able to: • Understand the utility of communication of scholarly results to general audiences • List ways to improve reaching and writing for a lay audience to more effectively communicate research • More effectively draft the beginning of an evidence-based article for a mainstream audience. Attendees who wish to achieve these skills are strongly encouraged to do the following: Pre-Read a few of Dr. Frakt’s Upshot columns. Below are three recommendations Using the Web or an App Instead of Seeing a Doctor? Caution Is Advised Drug Prices Too High? Sometimes, They’re Not Costly Enough The Two Mysteries of Medicare Focus on the first few sentences and reflect on how they set up the content that follows. Then think about a topic on which you are an expert or on which you would like to write and craft the first 3 sentences of that article. Intended Audience: Researchers, Clinicians, Policymakers, and anyone wishing to disseminate research results and scholarly information to a variety of audiences.

DOWNLOAD: PDF handout | Audio only (mp3) | transcript

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